Why Outdoor?

  • Cost-effective.

    Provides more impressions per advertising dollar than any other medium.

  • Size.

    Larger than Charlie’s first apartment.

  • Frequency.

    Americans spend more than 100 hours each year commuting the same route to and from work, which doesn’t include time spent driving for other reasons.

  • Available 24/7.

    Your billboard is always there—the channel can’t be changed, page flipped, or magazine thrown away. Your brand is continuously strengthened.

  • No barriers to viewership.

    Everyone who passes your billboard sees it. Because it stands alone, your billboard breaks through the usual advertising clutter.

  • Color.

    With endless possibilities, billboards are a blank canvas ready for dramatic images that draw attention to the message.

  • Brevity.

    Your message is delivered in a concise burst of essential information.

  • And the number one reason for doing business with Bullfrog Outdoor…

    the opportunity to do business with Charlie Bullfrog.

Did you know?*

  • More than 85% of Americans believe billboards are helpful to travelers.
  • More than 80% of Americans agree that billboards help create jobs and attract new customers to business (an increasing trend).
  • More than 83% believe that billboards are informative, an increasing trend.

*Outdoor Advertising Association of America, Inc. study analyzing the collective results of major public opinion polls conducted over 30 years that includes responses from more than 26,000 Americans.